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HomeMy WebLinkAbout2010-06-14 10-220 ORDERCOUNCIL ACTION Item No. :. 2 Date: June 14, 2010 Item/Subject ORDER, Adopting Municipal Development Program and Financial Plan for the Bangor Center Development District Responsible Department: Community & Economic Development Commentary: PUBLIC HEARING - Prior to voting on this Order, the Council is required to hold a Public Hearing on the Municipal Development Program and Financial Plan for the Bangor Center Development District. The purpose of this Order is for the City Council to consider the Program to be implemented for the Bangor Center Development District. The Program has been prepared by the Bangor Center Management Corporation, which recently changed its name to Downtown Bangor Partnership. Department Head Manager's Comments: -tcAte/ X91%AW !l �� �►//L Interim City Manager Associated Information: Order, Development Program and Financial Plan Budget Approval: finance Director Legal Approval: Ci Solicitor Introduced for x Passage First Reading Page _ of _ Referral Assigned to Councilor - Weston June 14, 2010 CITY OF BANGOR (TITLE.) ORDER, Adopting Municipal Development Program and Financial Plan for e Bangor Center Development District L WHEREAS, by action of the City Council, a certain area in the downtown has been designated as a Municipal Development District, known as the Bangor Center Development District, in accordance with 30-A M.R.S.A. § 5223(1); and WHEREAS, 30-A M.R.S.A. § 5224(1) requires that the governing body of a Municipality adopt a development program for each development district; and WHEREAS, the purpose of the previously established Development District continues to exist and the District will contribute to the economic growth and well-being of the Municipality, to the betterment of the health, welfare, and safety of the City of Bangor; and WHEREAS, the Bangor Center Management Corporation/Downtown Bangor Partnership has recommended a proposed development program to be adopted by the City Council: BE IT ORDERED BY THE CITY COUNCIL OF THE CITY OF BANGOR THAT in accordance with 30-A M.R.S.A. §§ 5223 and 5224, there is hereby adopted the "Bangor Center Development District, Municipal Development Program and Financial Plan, Fiscal Year 2011", a copy of which is attached hereto as the development program for the Bangor Center Development District. IN CITY COUNCIL June.14, 2010 Motion Made and Seconded to open the Public Hearing Public Hearing Opened No One from the Public came forward Motion Made and Seconded to Close the Public Hearing Public hearing Closed Motion made and Seconded for Passage Passed! (T1TLE,)Adontine Munici0al Development Program and financial Plan for the Bangor -Center Development District Assigned to Connector Bangor Center Development District Municipal Development Program and Financial Plan Fiscal Year 2011 Downtown Bangor Partnership will use staff services available through the Department of Community and Economic Development, and the subcommittees of Beautification, Liaison and Marketing & Events to carry out the FY 2011 work plan. Revenues will be derived from the special assessment levied on property owners in the Downtown Development District. Those revenues, and the carry forward bank balance from fiscal year 2010, will be used to fund Downtown Bangor Partnership's activities for the next fiscal year. Total cash estimated to be available for fiscal year 2011 is $82,432 a combination of carryover and the FY 2011 estimated assessment of $52,432. This figure does not include anticipated sponsorships or event revenue. Capacity: Downtown Bangor Partnership will contract for the services of a staff person from the Department of Community and Economic Development. This part-time coordinator will administer the implementation of the adopted work plan. All board of director and officer seats will be filled; this includes all ex -officio seats. Downtown Bangor Partnership will continue to utilize volunteers for event implementation and will seek to engage interested parties in other organizational activities as appropriate. Downtown Bangor Partnership will continue to actively recruit and engage the business community in our efforts through sponsorships and other appropriate means. Administration and Insurance: Downtown Bangor Partnership will reimburse the City's Department of Community and Economic Development for staff services up to $30,000, and for direct expenses such as postage, copies, and materials. It will also purchase insurance at an approximate cost of $1,500. Marketing & Outreach: Downtown Bangor Partnership will continue to position downtown as the City's arts and cultural center and will produce events and publicity and marketing materials to support the image of a central business district that is also a vibrant neighborhood. We will be implementing a strategic marketing and communications plan in FY 2011 to maximize the marketing budget and exposure for downtown. When possible, DBP will leverage relationships with media outlets to meet these goals. In FY 2011, Bangor Center Corporation will launch a new image and brand including a new name (Downtown Bangor Partnership), logo design, downtown walking map brochure, launch of a new website and any other relevant materials. We will continue to issue media releases for any significant events or relevant news items that impact the downtown businesses, residents, employees or visitors. Signature Events & Projects: Downtown Bangor Partnership has refined our focus to enhance business recruitment and retention however, we will continue to produce signature events in FY 2011 that meet our strategic objectives and draw individuals to the downtown. Downtown Bangor Partnership will collaborate with partners to produce events that are meaningful to the businesses within the district and will work to incorporate programming into the events that create incentives for individuals to visit downtown businesses; either during the event or at a later date. 1 101 L'2 0 At this time Downtown Bangor Partnership plans to produce the following signature events in FY 2011: • Cool Sounds Concert Series & Outdoor Market • Santa's Workshop & Downtown Festival Day • Ice Rink • Downtown Countdown. Downtown Liaison Program: Downtown Bangor Partnership will continue to engage stakeholders in a broad-based way. We will conduct public meetings as needed, and will continue to supplement the City of Bangor's Police Department budget with funding to help support bicycle patrols, holiday season foot patrols, and security for Pickering Square and Parking Garage. The Committee will meet throughout the year with City department liaisons associated with public safety, pedestrian, and vehicular issues, and with downtown stakeholders. The Committee will also formally welcome new businesses that open downtown. Beautification Program: Downtown Bangor Partnership will manage a comprehensive Beautification program through the following initiatives: • Blooms on the Stream in partnership with Public Works, Downtown Bangor Partnership will fill and Public Works will maintain the 64 flower boxes along the Kenduskeag Stream Canal • Holiday Lighting in Pickering and West Market Squares to supplement the City Tree and streetlight decorations • Coordinate and enhance the street banner program • Promote and encourage activities that improve the cleanliness and appearance of downtown • Support infrastructure improvements that benefit economic development of the downtown district. On all levels, Downtown Bangor Partnership will continue to partner with other organizations for the promotion and betterment of downtown, and will take advantage of other opportunities that become available during the year. Downtown Bangor Partnership will continue to encourage and participate in the production of free seminars and networking gatherings geared toward downtown businesses and building owners. 2 Downtown Bangor Partnership Budget FY 2011 Revenues FY2010 FY2011 Development District Levy $54,456 $52,432 Estimated Carryover $29,356 $30,000 Event Revenue $2,500 $2,500 Sponsorships $10,000 $18,500 Total Available for Spending $96,312 $103,432 Spending Plan FY2010 FY2011 Personnel reimbursement to City of Bangor $30,000 $30,000 Signature Events $15,000 $18,900 Marketing $15,000 $23,700 Beautification $15,000 $17,000 Liaison $8,000 $8,579 General Administration $3,000 $2,600 Reserve $4,000 $2,000 Total Spending Plan $90,000 $102,779 Downtown Bangor Partnership proposed Annual Budget for FY 2011 Approved 4/13/2010 by Downtown Bangor Partnership Board of Directors 10-220 MEMORANDUM June 3, 2010 TO: Business & Economic Development Committee FR: Rod McKay, Director of Community & Economic Development RE: Re -authorization of Bangor Center Development District Funding CC: Robert Farrar, Interim City Manager Patti Dubois, City Clerk The City Council first approved the Bangor Center Development District, a special assessment district, in 1987. The special assessments have remained at $.51 per $1,000 of property assessed value since 1992. The annual special assessment revenues fund the activities of the Bangor Center Corporation (d/b/a Downtown Bangor Partnership) under contract with the City. The City Council annually reauthorizes the Bangor Center Development District. There are four City Council Orders and two public hearings necessary to continue funding of the Bangor Center Development District through the Bangor Center Management Corporation/Downtown Bangor Partnership. These are scheduled for required public hearings and consideration at the June 14, 2010 City Council meeting. The first public hearing is to consider adoption of the proposed Development Program and Budget to be implemented within the Bangor Center Development District. Notice of this hearing will be published in the June 3, 2010 edition of the Bangor Daily News. The notice will include the date, time and location of the public hearing; a legal description of the district; the maximum rate of assessment of $0.53/$1,000 of valuation for a one year period beginning July 1, 2010; and notice that the proposed list of properties to be affected is available in the City Assessor's Office. The second public hearing will be to consider implementation assessments on properties within the District. The public notice (same as above) will be published in the June 3, 2010 edition of the Bangor Daily News and include a description of the area to be assessed and a maximum rate of assessment per thousand dollars of assessed value. The City Council Agenda sequence for the required public hearings and four Council Orders should be as follows: HEARING - Public Hearing on the Municipal Development Program and Budget for the Bangor Center Development District 10- ORDER - Adopting Municipal Development Program and Financial Plan for the Bangor Center Development District r HEARING - Public Hearing on the Establishment of Implementation Assessments for the Bangor Center Development District 10- ORDER - Bangor Center Development District - Establishment of Implementation Assessments 10- ORDER - Establishing the Amount of the Tax Rate and Overlay for the 2011 Fiscal Year for the Bangor Center Development District 10- ORDER - Authorizing Execution of Contract with Bangor Center Management Corporation/Downtown Bangor Partnership. The budget proposed by the Municipal Development District Advisory Board and the Bangor Center Management Corporation/Downtown Bangor Partnership is $103,432, $52,432 of which is proposed to be raised from implementation assessments on property owners within the District, $30,000 carry-over from FY2010 and $21,000 to be raised via sponsorships and event revenues. The special assessment rate needed to fund the $52,432 district budget from implementation assessments in the coming year is $ 0.51 per $1,000 of assessed value based on an estimated total district assessed value of $ 102,8 10, 100. An overlay rate of $ 0.02 per $1,000 of assessed valuation is recommended, resulting in a total implementation assessment rate of $0.53 per $1,000 of assessed value, the amount indicated in the public hearing notice as the "Maximum Rate of Assessment" for the period commencing on July 1, 2010 and ending on June 30, 2011. A map of the Bangor Center Development District, comparison of prior years' assessments and funding, Notice of Public Hearings, and Bangor Center Corporation/Downtown Bangor Partnership's FY 2010 Annual Report are attached. Attachments: AS BANGOR CENTER DEVELOPMENT DISTRICT PROPOSED BUDGET JULY 1, 2010 -JUNE 30, 2011 Year Funded 1 to June 30 FY.1988 ... FY 1989 FY 90 FY1991 Proposed Actual Actual Actual Actual Actual Actual Actual Actual Bangor Center Corporation � S tial Assessments less overla Pe..................._....._........................_5..._......._................Ya.._..........._....................... Ca Over Over, From Previous Year _._ _ Revenue from Events/Misc. & Sponsorships ... .......................................................... _.................................................... Amount from General Fund FY 2011 _52,432 - 30,000 . - FY 2010 ........... .._54,456 ._ 35,783 w_ y..........................'......._..........................._._............................-............._$...................._-........._$........._2.500...:.$.._............_2 - FY 2009 54,187 .__....._.............._......_............_.........................__......._........_......._......._....it}._...,__............__.....,......_...._......__,.._............._........._...._._........_.......i_.......................__.............., 24.813 FY 2008 49,296 _ _16.903 - FY 2007 $ 48,760 $ 12,563 $ 00 FY 2006 FY 2 5 $ 46,314 $ 40 961 ! $ 10 000 $ 4,000 750...$............1,900.1._$................1�9�..: $ - $ FY 2004 FY 2003 , $ 40,581 $ 39,372 $ 2,647 r $_ 3,731 $ - $ - Total Bud et 82,432 90,239 79,000 _ 66,199 $ 61,323 $ 58,814: $ 47,711 $ 45,128 ! $ 45,003 Year Funded 1 to June 30 FY.1988 ... FY 1989 FY 90 FY1991 BCC District Budget $ 120 000 .... $ 140,000 66 42 $ 111f473 % $From Annual Genral Change Fund .. ..... _ .... i $ ..._60,000 16.7%� $ 52,000 18.7 52 000 E 32.9% $ 28,000 °!o al Value of Annual Value of Change _ District i $..... 67,730 400 ! ... -13.3%1,$ 79,588,100 0.0% 87,915,000i$ -46.2%'1 $ 90,668,700 �o Special Annual Assessment •._ Change Rate ` $0.93 1 ........ ...... _ _ 17 5% $1.00 10.5%1 1.30 3.1% $0.78 °!o Special Annual Assessment Chane _ to Budget . $ 62,996... . .._. . 7.5% $ 79 588 30.0% 114,.2.9.0 $ -39.9%1 $ 70,794 %Annual Revenue Change ........ 26,3% Overla�ent AssessmJul Rate_ Overlay ............. 4 . ............ _.. 0 43.6 -38.1%i FY 1992 $ 84,892 ( -23.8% $ 0 -100.0%1 $ 45,576 $0.02: $ 1,787 FY 1993 _._......_._..._.-__ _-._. $ 47,000 .. 44.6%' $_,_- 0 i - _..._. _$_.._._89,365,000 0.0%s $ 88 391 500 _ _.___ ._ _.,_ ._� _l.._ „ _ -1.4% .__„.,...,.,,.. _$0.51 -1.1%1 $0.51 �_.. _._ _,� ._.._...._'34.7% ..__ 0.0%1 $ 45,080 . _ _ _ _--35.6% -1-1% ............. $0.02 $ 1,768 _ _. -3.7 /0 ., _._ _ . �0�2� 17 0 03 $ $ FY 1994 $...... 52.500..!..... o . 11.7/0... $. a 33 00 I ...,9.. _..: o -3 /o: 0.51 ' _...._.........._.7_....................$_.............1..............................,.-$... 0 43 18 .0% 4 . FY_1995 i FY 1996 $- 59,700 $ 66,000,11--10.6%`.$ _........_�.................._0.0/0..__85,1 13.7%L$ __. 0 ____,. ,,,,,. .,,_ 0 .... ...... .... ...... 0.0% $ 85 041,900 ' _______.!.$ _ ,,.,. 0.0%: $ _ 85,567,600 > ........... .. .... ..", -0.1%1 $0.51 ! ____-___-_. 0,6%; .,_ ,,,, $0.51 ...... 0.0% $ 43,371 _._. ___ _. __ ,.,._, __ 0.0%! $ ......... 43,639 -0.1% ,_. 0._ _ .. ___... 0.6% $0.02 ! $ 1,701 ` _-1 ..• 1,,711 _. FY 1997 I FY 1998 $65034 $ 69 302 ........... 1 :5% $ __. 0 _---..._. ...... 6.6'/o`i_$ ......... 0......... i ! 0.0%i $ 8482,900 _ _ _. ........_0:0%1 $ _..80 830,900...... o I 5.9%1 $0,51 ..9%1: ..... 0.4% ...... _ . 00.0%i 0.0% $ 41x048 _ ._...__.,._ _. . 39 �5.9%1 ° /o $0.02 $ 1,610 9 1 542 • $0.02 FY 1999 .......... FY 2000........... FY 2001 _ ....._.....,.... FY 0 5 $ 6,636 4 _$ ............._4,625.........._ $ 45 026 _ a.µ ._. 54 437 -18.3% $ 0 0 _....... -21..2%0 � $.................................. 0.9%1 $ 0 ___.._,.-_ _....._..._.. _.... 0 20.9 / : 0 0.0 i 77 16 00 %. $. 1 0 .0°/ 77 492 000 Q....... R.:.._�....._.. . �............,..........................................:......... 0.0%' $ 82,796 900 �.. -_ 0.0°/ ': 81 562 700 6 0 -4. /o l .51$ $$ -0.5%! : 5 .. $ _.............. ? 6.8%0; $0.51 __ _ __.._ o i 0 1 -1.5 /o : .5 329 $ 2 _...._.... _...............<............ .......a. ... 0.0% $ 42,226 _._. _ _,� o: 0. /o: 41597 0 $ -4.6 0 0 / _ 6.8%' .____ -7.5/0 o _ 0.02 ! 1 550 $ $0.02 $ 1 656 I $0.0 2 ? 1 631 $ FY 2003 FY 2004 $ 45 003 $ 45,128 3 -17.3%1 $ 0 1 0.3%.( $.... 0. 0.0°!0[ $ . 77 200,000 _.._ _ q. 0:0'/0! $_.....79 570,600 I -5.3%'1 $0.51 t.. _ o _. 1. 3.1 /o.......... $0.51 0.0%' $ 39,372 _ _._ o ? - _ 0.0%; $.., 40,581 -5.3°!0. 3.1% .� $0.02 i $ _ 1,544 �.. $0.02: $ 1,591 FY 2005 $ 47711 ......... .. 5.7%1 $ 0 ` 0.0°!04 $ 80 316,200 , 0.9°!0`1 $0.51 0,0%; $ 40,961 0.9% $0.02 `: $ 1606 FY 006 2 _ 58 814 23..3.%.!..$ 0 0 t 0 0.0 /0 90 812 5 0 $ 13.1%' $0.5 1 o 1 0.0%: 463 4 $ o 13.1/0 $ 0 02 $ 1,816 FY 2007 __......_..-_..__,._-_......._.___.__•.._.-.�-.-.... $ 61,323 4.3%1 $ 0 _ ._._....-.__.-._.__ 0.0°!01 $ 92 000 800 _..__._._._._1--=_U_.-_._ w 1.30 $0.51 _._� ___._. 0,0°k $ 46 920 _.__..__._ ,_._�_.. L 1.3%! ,. �_,._...._ �5.1% . . $0.02 .' 1,840 _ $..,. FY 2008 $ 66,199 l 8.0%� $ 0 0.0%4 $ 96,658,100 5.1°!0' 0.0°!0; $ 49,296 $0.02 $ 1,933 .................. _...... ... FY 2009 FY 2010 $ 79,000 }- 90,239 ' ..... ....................._.._..........o_...... 19.3%; $ 0 - �.,.._ 0 14.2 0 .. 0.0 01 $ 106,250,000 1 0.0% 06 778 400 .. ......,,$0.51 i 9.9/0! $0.51 i 5 1 0. /o $0.5 o... 0.0%; $ _54187 5 00/0: 544 6 $ _......... o--...... �._ ^9.9/0 0.5% $0.02. $ 2,124 f � 0.02 1 2135 I $ $ FY 2011 _.__..�_.__.. $ 82,432 ___. 8.7%i $ 0 _. 0.0%' $ 102 810,100 _ _ . -3.7%1 $0.51 _ 0.0% $ 52,432 -3.7% $0.02 $ 2,055 , Develop District Funding Comparison FY 2011.x1sx Bangor Community and Economic Development 06/02/2010 D4 Thursday, June 3, 2010, Bangor Daily News Legal Notices CiTY OF BANGOR NOTICE OF PUBLIC HEARING PLEASE TAKE NOTICE THAT the Bangor City Council, Municipal Officers of the City of Bangor, will hold a public hearing, in accordance with 30-A M.R.S.A. Section 5224 and Section 5228, for purposes of receiving public comment on a proposed program, budget and implementation assessments to be assessed against properties for the Municipal Development District located in the downtown area, known as the Bangor Center Development District: Date of Hearing: June 14, 2010 Time of Hearing: 7:30 PM Place of Hearing: City Council Chambers, Bangor City Hall Bangor, Maine 04401 B. Legal Description of Bangor Center Development District: Beginning at a point on the. northerly bank of the Penobscot River at the southwesterly corner of land now or formerly owned by Coal_ Energy of Maine, Inc. as described in a Deed recorded in Penobscot Registry of Deeds in Volume 3058, Page 249, said property being located southwesterly from the intersection of Railroad Street and Front Street; thence N 54°09'59" W, by and along the southwesterly line of said Coal Energy property, ninety- one (91) feet, more or less, to a point on the high water mark of the Penobscot River; . thence S 41 50' 54" W a distance of 116.44' along said high water mark to a point, thence N 45 23' 00" W a distance of 25.58' still along same .to a point, thence S 4523'05" W a distance of 126.35' still along same to a point, thence S 3920'40" W a distance of 92.55' still along same to a point, thence S 4816'47" W a distance of 96.12' still along same to a point, thence S 4256'45" W a distance of 108.57' still along same to a point, thence S 3642'31" W a distance of 93.65' still along same to a point, thence S 2241'31" W a distance of 90.71' still along same to a point, thence S 2117'03" W a distance of 103.76' still along same to a point, thence S 1528'44' W a distance of 98.25' still along same to a point, thence S 0616'26" W a distance of 99.42' still along same to a point, thence S 1958'37" W a distance of 110.80' still along same to a point, thence S 2915'42" W a distance of 100.04' still along same to a point, thence S 2427'47" W a distance of 105.08' still along same to a point, thence S 1526'33" W a distance of 94.60' still along same to a point, thence S 1207'12" W a distance of 91.13' still along same to a Point, thence S 1015'34" W a distance of 196.56' stiff along same to a point, thence S 0924'26' W a distance of 298.19' still along same to a point, thence S 0333'16" W a distance of 113.49' still along same to a point, thence S 2140'54" E a distance of 133.73' still along same to an.iron pin on the northerly sideline of Barrett Paving Materials, Inc., thence N 8400'25" W a distance of 99.00' along said lands of Barrett Paving Materials, Inc. to a point, thence N 4354'25" W a distance of 28.58' still along same to a point, thence S 03°34'35" W a distance of 612.67' still along same to a point, thence S 7350'25" E a distance of 62.64' still along same to an iron pin on the high water mark of said Penobscot River; thence S 2219'46' W a distance of 357.79' along said high water mark to a point, thence S 1740'56" W a distance of 382.50' still along same to a point on curve on the northerly sideline of Interstate Route 395, thence by and along the right of way of Interstate Route 395 along a curve to the right having a radius of 2764.79' a distance of 135.10' , the same having a chord bearing and distance of N 68 45' 59" W and 135.09', along said easterly sideline to a point on curve on the southerly sideline of lands remaining to the Maine Central Railroad Company, its successors, heirs and assigns, thence by and along the same curve to the right 50.01' to the north side of Maine Central Railroad Company; thence along a curve to the right having a radius of 2764.79' a distance of 87.99, the same having a chord bearing and distance of N 65 25' 06" W and 87.98', along said northerly sideline to a point on tangent on the northeasterly sideline of the Main Street exit ramp from said Interstate Rte. 395 northbound, thence N 3253'27" W a distance of 66.00' along said exit, ramp to a point, thence N 57"22'14" W a distance of 144.00' still along same to and along the face of a concrete wall to a point, thence N 1909'20" W a distance of 111.89' still along said exit ramp to a point, thence N 0050'40" E a distance of 76.65' still along same to a point, thence N 2050'40" E a distance of 105.29' still along same to a point, thence N 4050'40" E a distance of 78.88' still along same to a point on curve, thence along a curve to the left having a radius of 300.00' a distance of 28.00', the same having a chord bearing and distance of N 0612'17' E and 27.99', still along same to an iron pin and point on tangent on the southerly sideline of lands now or formerly of Lafayette Bangor, Inc. as conveyed to it by deed of Conjon, )nc. dated December 1, 1995 and recorded at the Penobscot County Registry of Deeds, Book 6003, Page 001: thence N 6510'11" E a distance of 280.40' along said southerly sideline to an iron pin, thence N 3323'11" E a distance of 319.59' still along said southerly sideline and continuing along the easterly terminus of Dutton Street and continuing still along the easterly sideline of lands now or formerly of Erin, Inc. as conveyed to it by deed of Stanley E. Macmillan dated March 2, 1989 and recorded at the Penobscot County Registry of Deeds, Book 4402, Pape 079 to a point, thence N 0745'40" E a distance of 294.10' still along said southerly sideline of Erin, Inc. and continuing along the easterly terminus of Emerson Street and continuing still along the easterly sideline of lands now or formerly of Bangor Metals, Inc. as conveyed to it by deed of Isadore E. Drearier dated March 30, 1979 and recorded at the Penobscot County Registry of Deeds, Book 2963, Page 127, to a point, thence N 3302'40" E a distance of 39.32' stiff along said easterly sideline of Bangor Metals, Inc. to a point, thence N 0703'38" E a distance of 30.20' still along same to a point on the southerly sideline of Buck Street, if extended, thence N 56°57'20" W a distance of 23.06' along said southerly sideline, if extended, to a point on the easterly terminus of Buck Street, thence N 0140'49" E a distance of 70.10' along said easterly terminus to a point on the northerly sideline of Buck Street, thence N 5657'20" W a distance of 14.90' along said northerly sideline to a point on the easterly sideline of lands now or formerly of Erin, Inc. as conveyed to it by deed of Dorothy H. Titus dated March 7, 1990 and recorded at the Penobscot County Registry of Deeds, Book 4621, Page 032, thence N 330240" E a distance of 24.44' along said easterly sideline to a point, thence N 0140'49" E a distance of 368.11' still along same and continuing along the easterly sideline of lands now or formerly of L & C Corporation as conveyed to it by deed of the Newport Company dated November 8, 1985 and recorded at the Penobscot County Registry of Deeds, book 3746, Page 129 and continuing still along the easterly terminus of Lincoln Street and continuing .al along the easterly sideline of lands now or formerly of Neal N. Carter as conveyed to him by deed of Leanne Davis Mohammed dated January 15, 1987 and recorded at the Penobscot County Registry of Deeds, Book 3963, Page 56, to a point, thence N 5646'29" W a distance of 156.94' along the rear lot line of said Leanne Davis Mohammed and continuing along the rear lot line of lands now or formerly of Bangor Twenty -Four Club as conveyed to it by deed of United Pentecostal Church dated January 13, 1978 and recorded at the Penobscot County Registry of Deeds, Book 2828, Page 117 to a point on the rear lot line of )ands now or formerly of Texaco, Inc. as conveyed to it by deed of Statewide Stations, Inc. dated November 20, 1981 and recorded at the Penobscot County Registry of Deeds, Book 3283, Page 63, thence N 2034'00" E a distance of 221.04' along said rear lot line of Texaco, Inc. and continuing along lands now or formerly of Eugene L. Richardson as conveyed to him by deed of New England Equipment Rental, Inc. dated December 24, 19$7 and recorded at the Penobscot County Registry of Deeds, Book 4161, Page 030 to a point, thence N 5758'00" W a distance of 45.50' still along lands of said Eugene L. Richardson to a point on the rear lot line of lands now or formerly of Dewey B. Gosselin and Lorraine M. Gosselin as conveyed to them by deed of Robert E. Cort dated April 24, 1987 and recorded at the Penobscot County Registry of Deeds, Book 4007, Page 114, thence N 2034'00" E a distance of 123.00' along said rear lot line of Dewey B. Gosselin and Lorraine M. Gosselin and continuing along the rear lot line of lands now or formerly of Dewey B. Gosselin II and Lorraine M. Gosselin as conveyed to them by dee. of James W. Vardariiis and Judith L. Vardamis dated 1988 and recorded at the Penobsco County Registry of Deeds, Book 4260, Page 166 to a point, thence N 5758'00" W ; distance of 44.38' still along lands of said Dewey B. Gosselin It and Lorraine M. Gosselif to a' point, thence N 2034'01" E a distance of 101.16' still along same to a point, thence P 8926'00" W a distance of 55.00' still along same to a point on the aforesaid easterll sideline of Main Street,'thence N 2034'00" E a distance of 1482.06' along said easterll sideline'of Main Street to the southerly line of Railroad Street; thence N 20°34'00" E, bt and along said Main Street to the center line of Cedar Street; thence in a northwesterlt direction along the centerline of Cedar Street to the centerline of First Street; thence in e northeasterly direction along the centerline of First Street to the northwesterly prolongation of the northeasterly line of Davenport Park; thence southeast along saic northeasterly line of Davenport Park to the westerly corner of land now or formerly owned by the Maine Savings Bank as described in Deeds recorded in Penobscot Registy of Deeds in Volume 1722, Page 54 and in Volume 2839, Page 93; thence in a northeasterly direction along -the northwesterly line of said Maine Savings Bank property to the southwesterly line of land now or formerly owned by the Unitarian Church of Bangor as described in a Deed recorded in Penobscot Registry of Deeds in Volume 223, Page 121; thence in a northwesterly direction along the southwesterly line of said Unitarian Church property, extended to the centerline of First Street; thence in a northeasterly direction along the centerline of First Street to the centerline of Union Street; thence in a northwesterly direction along the centerline of Union Street to the centerline of Columbia Street, thence in a northeasterly direction along the centerline of Columbia Street to the centerline of Middle Street; thence in a northwesterly direction along the centerline of Middle Street to the centerline of High Street; thence in a northeasterly direction along the centerline of High Street to the intersection with'the centerline of North High Street; thence in a northeasterly direction along the centerline of North High Street to the centerline of Hammond Street; thence in a westerly direction along the centerline of Hammond Street to .the southerly prolongation of. -the westerly line of the YMCA property; thence in a northeasterly direction along the westerly and northerly lines of said YMCA property extended to the ,centerline of Court Street; thence crossing Court Street to the northwesterly line of land now or formedy owned by the City of Bangor,' being 'the 'parcel occupied by the Bangor Police Department building; thence in a northerly direction along the northwesterly and southwesterly lines of said City of Bangor land to the Kenduskeag Stream; thence continuing along the same course to the easterly shore of Kenduskeag Streams thence in a northwesterly direction along the easterly shore of Kenduskeag Stream to the centerline of Harlow Court extended; thence In a northeasterly direction along the centerline of Harlow Court to the centerline of Harlow Street; thence to the northeasterly right-of-way line of said Harlow Street at the intersection with the centerline of Cumberland Street; thence in a northeasterly direction along the centerline of Cumberland Street to the intersection with the northwesterly prolongation of the northeasterly line of property now or formerly owned b� Danny L Rauch as described in Deeds recorded in Penobscot Registry of Deeds in Vo ume 3604, Page .162 and in Volume 3636, Page 143; thence southeast along the northeasterly line and southwest along the southeasterly line of said Rauch property to the southerly comer, being on the northeasterly line of land now or formerly owned by the City of Bangor as described in Deeds recorded in Penobscot Registry of Deeds in Volume 1410, Pages 24 and 256, and in Volume 3206, Page 28, said land occupied by the Atler Parking Lot, so-called; thence southeast along the northeasterly line of said Alter Lot extended to the centerline of Spring Street; thence east to the southeasterly line of Spring Street at the point of intersection with the northeasterly fine of land now or formerly owned by Bangor Development Associates as described in a Deed recorded in Penobscot Registry of Deeds in Volume 3530, Page 239; thence southeast *along the northeasterly line and southwest along the southeasterly line of said Bangor Development Associates property to the northerly corner of land now or formerly owned by the City of Bangor occupied by the Bangor Public Library as described in Deeds recorded in Penobscot Registry of Deeds. in Volume 957, Page 218 and in Volume 1920, Page 262; thence southeast along the northeasterly line of said Library lot to the easterly corner of said lot, being on the northerly line of City of Bangor land described in a Deed recorded in Penobscot Registry of Deeds in Volume 839, Page 136 which is occupied by the Peirce Memorial Park; thence in an easterly direction along the northerly line of said Peirce Memorial Park land to the westerly right-of-way line of Center Street-, thence in a southeasterly direction across Center Street to the intersection of the easterly right-of-way line of Center Street with the northerly line of land now or formerly owned by the First Universalist Society of Bangor as described in a Deed recorded in Penobscot Registry of Deeds in Volume 903, Page 295; thence east along the northerly line of said Universalist lot extended to the centerline of Park Street; thence southeast to the easterly right-of-way line of Park Street at the point of intersection with the centerline of Penobscot Street; thence in an easterly direction along the centerline of Penobscot Street to a northerly prolongation of the easterly line of land now or formerly owned by Tarratine Club, inc. as described in Deeds recorded in the Penobscot Registry of Deeds in Volume 747, Page 63 and in Volume 941, Page 369; thence in a southerly direction along the easterly line of the Tarratine Club property to the northerly line of land now or formerly owned by the New England Telephone Company as described in Deeds recorded in Penobscot Registry of Deeds in Volume 919, Page 471, Volume 1033, Page 36 and Volume 1034, Page 379; thence in an easterly direction along the northerly line of said New England Telephone Company property extended to the centerline of French Street; thence in a southerly direction along the centerline of French Street to the intersection with a westerly extension of the northerly line of land now or formerly owned by Shaun and Janet P. Dowd as described in a Deed recorded in Penobscot Registry of Deeds in Volume 2480, Page 86; thence in an easterly direction along the northerly line of said Dowd property to the westerly right-of- way line of Broadway; thence in a southerly direction along the westerly right-of-way line of Broadway, end continuing along the westerly line of Stetson Square and the westerly Line of Oak Street to the centerline of Hancock Street thence in an easterly direction along the centerline of Hancock Street to the northerly prolongation of the westerly line of land now or formerly owned by Brake Service & Parts, Inc. as described in Deeds recorded 1n Penobscot Registry of Deeds in Volume 2153, Page 345 and in Volume 3558, Page 14; thence in a southerly direction along the westerly line of said Brake Service property to the northerly right of -way line of Washington Street; thence in an easterly direction along, the northerly line of Washington Street to a point opposite the easterly line of a parcel of land now or formerly owned by the City of Bangor which is located south of the southerly right-of-way line of Washington Street, said land described in Deeds recorded in Penobscot Registry of Deeds in Volume 2077, Page 157 and in Volume 2136, Page 448; thence in a southerly direction along the easterly line of said City land and extending along a southerly prolongation of said line to the bank of the Penobscot River; thence in a generally southwesterly direction along the northerly shoreline of the Penobscot River to the southwesterly corner of the property formerly owned by Coal Energy of Maine, Inc. and the point of beginning. C. ALL INTERESTED PERSONS OWNING REAL ESTATE OR TAXABLE PROPERTY LOCATED WITHIN THE DISTRICT WILL BE GiVEN AN OPPORTUNITY TO BE HEARD AT THE HEARING AND AN OPPORTUNITY TO FILE OBJECTIONS TO THE AMOUNT OF ASSESSMENT. D. Maximum Rate of Assessments to be Extended in Any One Year: $0.53 per thousand dollars of assessed value as of April 1, 2010. This assessment will be levied for a one-year program commencing on July 1, 2010 and ending on June 30, 2011. E. Proposed List of Properties to be Assessed and the Estimated Assessments Against Those Properties is available for review at the City Assessor's Office, City Hall, 73 Harlow Street, Bangor, Maine. Patti Dubois June 3, 2010 City Clerk May 2010 Annual Report FYZOfO The Honorable Council Chair and Members of the Bangor City Council City of Bangor 73 Harlow Street Bangor, Maine 04401 The Honorable Council Chair and Members of the Bangor City Council: On behalf of the Board of Directors of the Downtown Bangor Partnership, until recently known as the Bangor Center Corporation, I am pleased to present to you the Downtown Bangor Partnership Fiscal Year 2010 Annual Report and Fiscal Year 2011 Proposed Work Program and Budget. The Downtown Bangor Partnership represents downtown business and building owners, employees, residents and visitors alike. The Downtown Bangor Partnership is managed by a board of directors and is charged with promoting and marketing activities that enhance the distinctive identity of downtown Bangor which encourages retention and growth of commercial, residential, and cultural life within the downtown district. The board of directors regularly revisits and updates our strategic plan, which has been in place since 1999. The plan included in this report, keeps us focused on strategies that leverage our limited resources to achieve optimal results. To achieve our mission the board has three standing committees: Beautification, Liaison and Marketing & Events. Committee membership includes board members, volunteers at large, and City staff. These committees meet regularly and work tirelessly to develop and implement work plans that support our mission, vision, and values. Outcomes of committee work include advocacy, beautification, economic development, events, marketing and promotion. One of the most noticeable changes of FY 2010 has been the recent name change of the organization from Bangor Center Corporation to Downtown Bangor Partnership. While we will legally remain Bangor Center Management Corporation the board approved the "assumed name" of Downtown Bangor Partnership. The State approved use of this assumed name in May. This significant change came about through the work of the Marketing Committee; we conducted market research through focus groups and surveys to determine current perspectives on the organization and downtown. Through this work it became apparent that the general public (and even some downtown business owners) did not understand the Bangor Center Corporation, nor did they understand the organization's role to develop downtown. As a board, we feel strongly that Downtown Bangor Partnership better explains the organization to the public and encourages involvement while maintaining a professional identity. The market research has been critical as we work to rebrand ourselves. This data will also be instrumental in guiding the work of committees, partners and the City itself when working on future downtown initiatives. In addition to the name change, in FY 2011 you will see a change in our image and brand including a new logo, public relations campaign, downtown walking map and the launch of a new website. 1 Annual Report FYZOfO While Downtown Bangor Partnership has refined our focus to enhance business recruitment and retention we will continue to produce signature events in FY 2011 that draw individuals to the downtown. We will work with partners to produce events that are meaningful to the businesses within the district and work to incorporate programming into the events that create incentives for individuals to visit downtown businesses; either during the event or at a later date. Our Liaison committee and City staff continue their outreach to downtown stakeholders, merchants, residents and the like. The Beautification Committee works to keep our downtown looking clean and bright as well as support initiatives that improve downtown infrastructure; for example West Market Square redesign, sidewalk improvements, increased high speed internet access and wayfinding signage. The Board of Directors works closely with City staff in various departments and collaborates with other organizations that are supportive of Downtown to assure we can meet our goals and objectives. In FY 2010 we significantly increased capacity through recruitment of several new board members; Molly Briggs, Gibran Graham, Suzanne Kelly, George Kinghorn, Bob Quirk and Elizabeth Sutherland. We also were able to fill'the staff liaison position when Shirar Patterson came on board in September 2009 after the position had been vacant for close to 9 months. The new board members and staff support has been critical in increasing momentum and realizing our goals. Downtown Bangor Partnership's board of directors, volunteers and partners commend the Bangor City Council's continuing initiatives to promote downtown's economic vitality and cultural excellence. We hope the City Council agrees that the Downtown Bangor Partnership has made a positive contribution to downtown development over the past year. The board of directors is pleased to be involved with the transformation of downtown Bangor to a vibrant and engaged economic center and we are focused on maintaining this momentum. Most Sincerely, Brian A. Ames, President Downtown Bangor Partnership Board of Directors 2 Downtown Bangor Partnership Background: Mission: Downtown Bangor Partnership promotes and markets activities that enhance the distinctive identity of downtown Bangor which encourages retention and growth of commercial, residential, and cultural life within the downtown district. History: Since its establishment in 1987, Bangor Center Management Corporation, now known as Downtown Bangor Partnership, has conducted activities to improve downtown Bangor. A special assessment levied on property owners in the Bangor Center Development District provides Downtown Bangor Partnership's primary funding. The special assessment rate is currently $0.53 per $1,000 worth of property value. In the Corporation's first year of operation the assessment rate was $0.93, and it received $60,000 in financial support from the City's General Fund. The assessment peaked at $1.30 in fiscal year 1989-90, when the General Fund provided $52,000 in support. Since 1989-90, the General Fund has not provided support to the organization. Changes in Downtown Bangor Partnership's revenues (based on the assessment and the City's financial support) necessitated changes in its management structure. In its early years, Downtown Bangor Partnership had a full-time executive director and staff to implement its work program. Now these part-time services are contracted for with the City of Bangor's Department of Community and Economic Development. Downtown Bangor Partnership's board of directors and subcommittees develop work programs for Beautification, Liaison and Marketing & Events. In 2001, the special assessment district was expanded beyond its original boundaries to encompass the developing waterfront area owned by the City of Bangor. The waterfront is developing as an integral part of the downtown neighborhood, with strong visual and pedestrian connections to the traditional downtown. The Bangor Center Development District Boundary is shown in the map on page 10. overall goals/objectives/strategies for attainment: Downtown Bangor Partnership's primary goal is to develop and maintain a healthy economy in downtown Bangor, employing the following strategies to advance the goal: • Producing and partnering in activities that encourage growth of business, organizational, residential and cultural clusters in the district. • Reaching out to downtown stakeholders. • Enhancing the downtown environment. • Promoting a distinctive identity for downtown Bangor. The Marketing & Events committee promotes the brand image for downtown, and measures the effectiveness of its programs. The Beautification and Liaison committees assure that their efforts support the downtown image. • Considering the appropriateness of the boundaries of district. 3 Annual Report FY2OfO Review of Fiscal Year 2010 development programs and activities: The FY 2010 work program was administered by the staff of the Department of Community and Economic Development, and carried out by Downtown Bangor Partnership's board of directors and subcommittees: Beautification, Liaison and Marketing & Events. Below are highlights of the 2009-2010 year for Downtown Bangor Partnership. Capacity: Personnel: FY 2010 was a transition year for the Downtown Bangor Partnership. The part-time administrator position was vacant from January 2009 through late September 2009. During this eight month period the Director of the Department of Community and Economic Development (C&ED) and various members of his staff filled in to support the work of the organization. It became clear that it was necessary to fill this position if the organization was to perform at an optimal level. In the fall of 2009, Shirar Patterson was hired as Business and Economic Development Officer for the City of Bangor. She functions as Downtown Bangor Partnership's part-time administrator, coordinating board and subcommittee meetings and activities, overseeing work plans, creating and producing a number of events, and networking with other community organizations. Board of Directors: The Downtown Bangor Partnership nominating committee was successful at recruiting several new board members. The new board members come from a variety of backgrounds including downtown property and business owners, downtown residents and representatives from downtown arts and cultural organizations. The new board members are Molly Briggs, Gibran Graham, Suzanne Kelly, George Kinghorn, Bob Quirk and Elizabeth Sutherland. Volunteers: In addition to members of the board of directors Downtown Bangor Partnership utilized several community volunteers for signature events throughout the year; most notably Husson University students and community members (including City Councilors) who served as volunteers at Santa's Workshop and at the Downtown Countdown. Collaborations: Downtown Bangor Partnership collaborates with several area organizations on a recurring basis to plan and support events that enhance the downtown district. One current example is that several board members have been involved in implementation of a Maine Arts Commission grant to provide umbrella marketing and promotion of arts and cultural organizations. This grant was received by the City's Commission on Cultural Development. This project will draw more people to the arts and cultural entities in the downtown (and beyond), will provide economic stimulus to the surrounding businesses and enhance the district as a whole. The Greater Bangor Convention & Visitors Bureau supported the Downtown Bangor Partnership's efforts during Santa's Workshop and served as a presenting sponsor of Downtown Countdown through providing in-kind staff support of the event planning and logistics. In the past year the following organizations have served as key partners in the work of the Downtown Bangor Partnership: Bangor Museum and History Center, Bangor Public Library, Bangor Region Chamber of Commerce, Bangor Symphony Orchestra, Greater Bangor Convention and Visitors Bureau, Husson University, Maine Discovery Museum, New England 4 Annual Report FY 20YO School of Communications, Penobscot Theatre Company, River City Cinema, Union Street Brick Church, Unitarian Universalist Church and University of Maine Museum of Art. A number of Downtown Bangor Partnership's programs and events would not be possible without the support of the City of Bangor. We work closely with a number of City departments including but not limited to: Code Enforcement, Community and Economic Development, Engineering, Parking Enforcement, Parks and Recreation, Planning, Police Department, Public Works and The BAT. Downtown Bangor Partnership works to actively collaborate with all downtown stakeholders and our network continues to grow. Sponsorships: Downtown Bangor Partnership relies upon the support of the local business community to produce activities and events that support the downtown. Downtown Countdown and the Outdoor Market/Summer Concert Series are two examples of programs that are not possible without sponsor support. In FY 2010 several local businesses provided support of our events both through monetary donations and through in kind support. FY 2010 sponsors included; Bangor Daily News, Bangor Hydro Electric, Bangor Letter Shop, Bangor Metro, Bangor International Airport, Camden National Bank, City of Bangor (Commission on Cultural Development), Greater Bangor Convention & Visitors Bureau, Hollywood Slots, J Group Advertising, Merrill Bank, Rudman & Winchell, The BAT, The Maine Edge, Time Warner Cable, UMaine Museum of Art, WABI-TV5, WBRC Architects and Engineers, and WKIT. Downtown Bangor Partnership Marketing & Outreach: Downtown Bangor Partnership provides appropriate signs, banners and posters for all its events. We also send out media releases on our events and significant happenings downtown. Media releases successfully generate coverage on television stations and in newspapers. We maintain supplies of current collateral materials, and provide information about downtown Bangor into guest rooms at hotels and motels. In FY10 the Downtown Bangor Partnership marketing committee hosted several focus groups to gather current data on perceptions of downtown; its strengths, weaknesses, opportunities and threats. This process supplemented existing data that has been gathered about downtown over the years. It was evident from the focus groups that the general public does not understand what the Downtown Bangor Partnership is, their goals or who they serve based on the current name. The Marketing Committee used this information as they proposed the name change to Downtown Bangor Partnership that better aligns the organization with the community at large and better promotes downtown to prospective employers, employees and residents. This year the marketing committee has also worked with students from New England School of Communications on class projects. These projects have allowed the students to gain practical experience while allowing the Downtown Bangor Partnership to receive some services at no cost. Graphic Design students provided sample logo designs and brochure concepts for committee consideration as the organization works to create a stronger brand in the community. 5 Staff and board members have consistently communicated with downtown business owners and organizations through face to face visits and direct email communication. This has helped to enhance understanding of what business owners feel is needed in the downtown district as well as to communicate the work of the organization. A new initiative will launch in FY 2011 to continue to build these relationships and reach out to new businesses through the presentation of a gift basket upon opening. This initiative will help to support downtown business owners and build a relationship with Downtown Bangor Partnership from the outset. Downtown Bangor Partnership has consistently utilized "Constant Contact", an email marketing system, to share information about downtown events with registered users and business owners. At present there are 850 registered users of Constant Contact; net growth of approximately 200 contacts from October 2009 to date. Our average email open rate is 26%, which is higher than the average expected industry average of 23%. Downtown Bangor Partnership created a "facebook" fan page for downtown Bangor in October 2009. Currently we have 2,100 "fans" and the network grows daily. Facebook allows us to gather and share information about downtown Bangor, Downtown Bangor Partnership and downtown events with a large network that has self identified as having an interest in downtown Bangor. Through this page we link to downtown businesses that utilize facebook so this also increases the network of downtown businesses. As a means of comparison the City of Bangor has about 700 fans. Downtown Bangor also has a "twitter" account. Staff has worked to consistently update www.downtownbangor.com and strives to keep business information up to date. The website lists each downtown business with address and phone numbers as well as links to their individual website. Staff has worked to solicit input from downtown business owners to assure that the information is accurate. It is important to note that not all business owners respond to inquiries. In FY 2011 we plan to enhance our database of information on downtown businesses. In the fall of 2009 a downtown events calendar was added to the website. The calendar is used for posting pertinent downtown events in an effort to give a "one stop shop" to people looking to see what is going on downtown. All marketing materials drive people to view the website for information on downtown Bangor. In 2009 website visits increased 88% over the previous year; and 85% of all visitors were new visitors to the site. Downtown Bangor Partnership has budgeted to completely overhaul the current website in FY 2011. Beautification: The Downtown Bangor Partnership Beautification committee promotes and encourages activities that improve the appearance of downtown; from flowers to holiday lighting. This committee is also engaged in advocating for infrastructure improvements that enhance the downtown district including but not limited to West Market Square redesign, sidewalk improvements, increased high speed internet access and wayfinding signage. Blooms on the Stream- Downtown Bangor Partnership managed a substantial flower box program along the Kenduskeag Stream Canal for the fourth consecutive year. Sixty four flower boxes were planted along the stream. Banners were also placed along the stream to recognize the program sponsor, Merrill Bank. This program was originally implemented through an 6 anonymous donation for funding the construction of window boxes and the Bangor Public Services Department for installing and maintaining these boxes. Holiday Lighting & Decorations- Downtown Bangor Partnership again underwrote the costs of Holiday lighting in West Market and Pickering Squares to supplement the City holiday tree. Due to the height of the trees it is costly to have the lights hung and removed. The lights are hung after Thanksgiving and are removed in late January. The lighting is well received by downtown business owners, employees, residents and visitors; many have requested the lights remain up later into the winter. Public Works Electrical Department assisted Downtown Bangor Partnership, by hanging the holiday decorations and wreaths on the light posts downtown. Kenduskeag Stream Heritage Trail- The Heritage Trail provides historical facts as well as information on local wildlife and folklore through a series of thirteen educational signs along two -miles of the Kenduskeag Stream. The trail is utilized by community members and visitors of all ages. In the summer of 2009 Greater Bangor Convention and Visitors Bureau utilized the trail to give historic Bangor tours to visitors from American Cruise Lines. The project was originally funded by a grant from L.L. Bean. Street Banners- Downtown Bangor Partnership works with Public Works Electrical Department to continue the street banner program. Downtown Liaison: Downtown Bangor Partnership engages stakeholders in a broad-based way. In 2009-2010 the organization continued to supplement the City of Bangor's Police Department budget with funding to help support bicycle patrols and holiday season foot patrols. The committee meets as needed with downtown stakeholders and City department liaisons associated with public safety, pedestrian, and vehicular issues. In the past this committee has made progress by deploying positive actions against bad behavior, targeting: • Pickering Square, where we both produced and persuaded others to produce more special events than in previous years. • Downtown light poles, where we remove posters that get taped up. • Dog "debris" by maintaining doggie walk stations. • Graffiti and tagging of public and private property downtown by calling on the public to report it and to remove it on a timely basis. This committee is actively working to expand its advocacy network and response to issues that impact downtown. 7 Signature Events: Annual Report FYZOfO Downtown Countdown 2010- Downtown Bangor Partnership presented the 4th annual New Year's Eve festivities, Downtown Countdown 2010. Four new venues were added (for a total of 14 venues) and entertainment offerings were diversified. It is estimated that over 3,000 people attended this event; which includes the entertainment venues and midnight ball drop. The event received excellent publicity with 11 stories (print, radio and television) about the festivities prior to and following the event. This event was funded through sponsorships from local businesses. Downtown Holiday Festival Day- On December 5, 2009 Downtown Bangor Partnership collaborated with downtown businesses, Bangor Rotary and the City to host a "downtown festival". This included Santa's Workshop, Santa Scavenger Hunt in downtown businesses (with over 250 participants), Bangor Rotary's "Joys of the Season" Festival of Lights Parade and the City's Holiday Tree Lighting. We also partnered with Lane Construction to help them publicize and develop collection sites along the parade route in their efforts to collect a ton of food for the needy. Santa's Workshop opened on Main Street for the second year in a row. On Saturdays from 11/28-12/19 parents had an opportunity to take pictures of their children with Santa & Mrs. Claus at no cost. This activity utilized a vacant office storefront at 115 Main Street. This year children's activities were added to Santa's Workshop; including a downtown scavenger hunt with prizes, cookie decorating and story time/sing along with Santa. Throughout the course of the four week program over 1000 children and adults visited Santa and Mrs. Claus, a substantial increase from approximately 200 visitors in 2008. Summer Concerts & Outdoor Market -In the summer of 2009 Economic Development partnered with Parks & Recreation to manage Downtown Bangor Partnership's fourth annual 8 -week (Thursday night) summer concert series in Pickering Square and the companion Outdoor Market series. Despite the poor weather, crowds for the concerts and market were consistent each week. The market was moved to Broad Street/West Market Square which greatly increased foot traffic. In FY 2009 these events were paid for through a sponsorship by Camden National Bank and market fees for vendors. In FY 2010 Bangor Hydro is the Corporate Sponsor. Approximately 500 people attend these events each week. Downtown Bangor Partnership Projects: Holiday Promotions- Downtown Bangor Partnership managed Holiday Promotions to bring people downtown for holiday shopping. Downtown Bangor Partnership invested a portion of their marketing budget in a multimedia advertising campaign (print, radio and television) to bring more shoppers to the downtown district. These promotions included advertising, Santa's Workshop, Downtown Holiday Festival Day, discount card and storefront decorating contest. Holiday promotions also included a discount card and storefront decorating contest. A "Downtown Shopper's Card" was available at no cost for businesses or consumers. Hundreds of cards were distributed at Santa's Workshop in an effort to encourage people to visit downtown businesses. 8 Down Annual Report FY2010 Ban or Mitnership www.downtownbangor.com The storefront decorating contest returned for a second year. A panel of "celebrity judges" scored each of the 11 participants based on established criteria and over 200 community members voted online for the "People's Choice". Rebecca's won the grand prize and Epic Sports won "People's Choice". The contest was well received by merchants and the general public as it created a festive atmosphere in the downtown district. Additionally, the contest received a great deal of positive publicity for Bangor with at least 7 news stories (print, radio and television). Holiday Promotions were well received by downtown business owners; in a recent survey 100% of business owners that responded indicated that the holiday promotion helped downtown as a whole this holiday season. Here are some comments from business owners in the same survey: "I appreciate that more is being done to promote downtown without individual businesses having to pay for it." "Lots of foot traffic, good buzz in general." "I was very impressed with the amount of promotion this year at Christmas time. One effect of that has been that I have been getting feedback from people saying that 'seems like things are really happening downtown now.' The promotions and new nightlife downtown have really been great. You have all done a fantastic job." In addition, holiday promotions received a great deal of positive publicity for Bangor, beyond paid advertising, with at least 19 stories appearing in print, radio and television. Ice Rink- collaborated with Parks & Recreation and Public Works to build an ice rink in Pickering Square for the second year in a row. The ice rink opened in late December 2009 and was free to the public. Benches were available for changing into skates. Despite the poor weather for ice this winter the rink was very well received. People that work downtown were seen skating on their lunch break and the rink was well utilized on the weekends as weather permitted. Visitors to the rink were encouraged to utilize downtown businesses before or after their skate. The ice rink received positive publicity for Bangor with at least 5 news stories (print, radio and television). The ice rink was made possible through an in-kind donation of materials from Lane Construction and maintenance by Parks & Recreation. 0 Annual Report FY2OfO Bangor Center Development District I&M .y D0 t�dit�: The primary source of revenue for , the Downtown O `k' .... Bangor Partnership is a special assessment levied on property owners in the Bangor Center Development S District. This District was established in 1984 under state statute. The District stretches from a northern boundary of Cumberland, Harlow, and Court Street to the southern boundary along the Penobscot River. 10 Proposed Work Program and Budget Fiscal Year 2011 Annual Report FY2OfO Downtown Bangor Partnership will use staff services available through the Department of Community and Economic Development, and the subcommittees of Beautification, Liaison and Marketing & Events to carry out the FY 2011 work plan. Revenues will be derived from the special assessment levied on property owners in the Downtown Development District. Those revenues, and the carry forward bank balance from fiscal year 2010, will be used to fund Downtown Bangor Partnership's activities for the next fiscal year. Total cash estimated to be available for fiscal year 2011 is $82,432 a combination of carryover and the FY 2011 estimated assessment of $52,432. This figure does not include anticipated sponsorships or event revenue. Capacity: Downtown Bangor Partnership will contract for the services of a staff person from the Department of Community and Economic Development. This part-time coordinator will administer the implementation of the adopted work plan. All board of director and officer seats will be filled; this includes all ex -officio seats. Downtown Bangor Partnership will continue to utilize volunteers for event implementation and will seek to engage interested parties in other organizational activities as appropriate. Downtown Bangor Partnership will continue to actively recruit and engage the business community in our efforts through sponsorships and other appropriate means. Administration and Insurance: Downtown Bangor Partnership will reimburse the City's Department of Community and Economic Development for staff services up to $30,000, and for direct expenses such as postage, copies, and materials. It will also purchase insurance at an approximate cost of $1,500. Marketing & Outreach: Downtown Bangor Partnership will continue to position downtown as the City's arts and cultural center and will produce events and publicity and marketing materials to support the image of a central business district that is also a vibrant neighborhood. We will be implementing a strategic marketing and communications plan in FY 2011 to maximize the marketing budget and exposure for downtown. When possible, DBP will leverage relationships with media outlets to meet these goals. In FY 2011, Bangor Center Corporation will launch a new image and brand including a new name (Downtown Bangor Partnership), logo design, downtown walking map brochure, launch of a new website and any other relevant materials. We will continue to issue media releases for any significant events or relevant news items that impact the downtown businesses, residents, employees or visitors. Signature Events & Projects: Downtown Bangor Partnership has refined our focus to enhance business recruitment and retention however, we will continue to produce signature events in FY 2011 that meet our strategic objectives and draw individuals to the downtown. Downtown Bangor Partnership will collaborate with partners to produce events that are meaningful to the businesses within the district and will work to incorporate programming into the events that create incentives for individuals to visit downtown businesses; either during the event or at a later date. At this time Downtown Bangor Partnership plans to produce the following signature events in FY 2011: • Cool Sounds Concert Series & Outdoor Market • Santa's Workshop & Downtown Festival Day 11 • Ice Rink • Downtown Countdown. Annual Report FY2OfO Downtown Liaison Program: Downtown Bangor Partnership will continue to engage stakeholders in a broad-based way. We will conduct public meetings as needed, and will continue to supplement the City of Bangor's Police Department budget with funding to help support bicycle patrols, holiday season foot patrols, and security for Pickering Square and Parking Garage. The Committee will meet throughout the year with City department liaisons associated with public safety, pedestrian, and vehicular issues, and with downtown stakeholders. The Committee will also formally welcome new businesses that open downtown. Beautification Program: Downtown Bangor Partnership will manage a comprehensive Beautification program through the following initiatives: • Blooms on the Stream in partnership with Public Works, Downtown Bangor Partnership will fill and Public Works will maintain the 64 flower boxes along the Kenduskeag Stream Canal • Holiday Lighting in Pickering and West Market Squares to supplement the City Tree and streetlight decorations • Coordinate and enhance the street banner program • Promote and encourage activities that improve the cleanliness and appearance of downtown • Support infrastructure improvements that benefit economic development of the downtown district. On all levels, Downtown Bangor Partnership will continue to partner with other organizations for the promotion and betterment of downtown, and will take advantage of other opportunities that become available during the year. Downtown Bangor Partnership will continue to encourage and participate in the production of free seminars and networking gatherings geared toward downtown businesses and building owners. Board of Directors: Downtown Bangor Partnership's FY 2011 board of directors listing is shown on page 13. Budget: Downtown Bangor Partnership's FY 2011 budget is shown on page 14. Strategic Plan: Downtown Bangor Partnership's current strategic plan is shown on page 15. 12 BDowitow0nLY Annual Report FY20f0 w W.downtown ,u angor.Com Term End (June Term Office Fist Name Last Name Business 30) # Seat President Brian Ames Ames A/E 2011 1st Sm. Property Owner Rudman & Vice President John Hamer Winchell 2011 1st Service Business Sutherland Weston Marketing & Treasurer/Secretary Elizabeth Sutherland Communications 2012 1 1st At Large Epstein Commercial Real Director Molly Briggs Estate 2013 1st At Large Metropolitan Director Tracy Darcy Soul 2011 1st Merchant/Entertainment Director Sonya Eldridge Bagel Central 2012 2nd Merchant/Entertainment Convention & Director Gibran Graham Visitors Bureau 2012 1st Resident Director Suzanne Kelly House Revivers 2013 1st Lg. Property Owner University of Maine Museum Director George Kinghorn of Art 2013 1st At Large Penobscot Director Scott Levy Theatre 2011 1 1st Merchant/Entertainment University of Director Peggy Markson Maine System 2011 1st At Large Director Bob Quirk Quirk Auto 2012 1st At Large Van Director Heather Frankenhuyzen Bella Luna 2012 1st At Large Director VACANT At Large Director VACANT At Large Councilor Council Rep G.M. Palmer City Council Bangor Region Ex -Officio* Karen Cole Chamber n/a n/a Chamber Convention & Ex -Officio* Kerrie Tripp Visitors Bureau n/a n/a I CVB Ex -Officio* Rodney G. McKay City of Bangor n/a n/a City Bangor Museum and Center for Ex -Officio* Vacant History n/a n/a 13 c+nfF i inienn Chirar Patterson Citv of Bangor n/a n/a BCC Staff Downtown Bangor Partnership Budget FY 2011 Annual Report FY2OfO Revenues FY2010 FY2011 Development District Levy $54,456 $52,432 Estimated Carryover $29,356 $30,000 Event Revenue $2,500 $2,500 Sponsorships $10,000 $18,500 Total Available for Spending $96,312 $103,432 Spending Plan FY2010 FY2011 Personnel reimbursement to City of Bangor $30,000 $30,000 Signature Events $15,000 $18,900 Marketing $15,000 $23,700 Beautification $15,000 $17,000 Liaison $8,000 $8,579 General Administration $3,000 $2,600 Reserve $4,000 $2,000 Total Spending Plan $90,000 $102,779 Downtown Bangor Partnership proposed Annual Budget for FY 2011 Approved 4/13/2010 by Downtown Bangor Partnership Board of Directors 14 Annual Report FY2010 Downtown Bangor Partnership Strategic Plan In April 2009 Downtown Bangor Partnership's Board updated and revised its strategic plan. It has had a formal plan since September 7, 1999. MISSION STATEMENT Downtown Bangor Partnership develops and implements activities that encourage retention and growth of retail, service, and professional businesses; residential life; cultural organizations and government offices within the historic and cultural center of Bangor. VISION STATEMENT (3 -year) In 2009, the community recognizes Downtown Bangor Partnership as a leadership organization for downtown, which coincides with the special assessment district that extends from the Federal Building on Harlow Street, to the 1-395 entrance ramp on Main Street, and includes Bass Park. Increasing property values in the district provide revenues, which are leveraged by sponsorships and partnerships to produce and promote activities that attract publicity, visitors, and investment. VALUES STATEMENT These values are at the core of Downtown Bangor Partnership's activities: Leadership: We envision and initiate ideas, projects, and solutions, and provide the communication, guidance, and participation that move them toward implementation. Innovation: We seek new ways to benefit Downtown Bangor. We try new things and learn from experience. Advocacy: We work to advance a positive image for Downtown Bangor, and invite the public and the City to bring issues to Downtown Bangor Partnership and to involve the organization in efforts that benefit downtown. Cooperation: Our partnerships produce greater results than we could achieve alone. Volunteerism: Board members and committee members share their time and experience without compensation. Participation from members of the Bangor Center Development District community is critical to its mission. 15 ACTION STRATEGIES 1 TO 3 YEARS Annual Report FY2010 Strategy: Downtown Bangor Partnership produces and partners in activities that encourage growth of business, organizational, residential and cultural clusters in the district. Strategy: Downtown Bangor Partnership reaches out to downtown stakeholders. Committee activities introduce Downtown Bangor Partnership to new members of the downtown community, and promote the community's awareness of Downtown Bangor Partnership and address issues of concern to constituents. Strategy: Downtown Bangor Partnership enhances the downtown environment. The Board of Directors maintains communications with the Bangor City Council and staff in the discussion of a broad spectrum of downtown issues, including infrastructure, public policy, cleanliness and safety. Strategy: Downtown Bangor Partnership promotes a distinctive identity for Downtown Bangor. The Marketing/Events Committee promotes the brand image for downtown, and measures the effectiveness of its programs. The Beautification and Liaison Committees assure that their efforts support the downtown image. Strategy: Downtown Bangor Partnership considers the appropriateness of the boundaries of district. Every July an ad hoc committee is formed to evaluate this issue and make a recommendation to the Board of Downtown Bangor Partnership. Evaluation includes a description of the area considered for expansion, advantages, and disadvantages of "annexation", and the appropriate timing. 16